What We Believe
The Days We Keep is the home of family memories — a place to notice, preserve, and revisit the moments that quietly become the story of your life. The app is how you get started. This is why we started it.
Childhood is made of ordinary days
Not a highlight reel, Tuesday afternoons, rainy weekends, and the moments we never planned to keep.
Memory is an act of love
A photo, a letter, a recorded voice, each one is a quiet way of saying "this mattered."
Every family has a story worth preserving
Loud or quiet, built across generations or across oceans, every story deserves a place to belong.
The future deserves to know today
One day, children become parents. We build so those stories are still there to find.
The App Today
The first way into the home — thoughtfully simple tools for capturing what would otherwise slip by.
Memory Builder
Turn a photo, a voice note, or a few lines into a keepsake page — drag-and-drop simple
Story Timeline
A chronological home for every memory, easy to lose an afternoon in
Time Capsules
Write, record, or save something today — sealed to open on a date that matters
Whole-Family Profiles
One home for everyone’s story — not just the youngest member of the family
Family Sync & Backup
Every memory backed up automatically and shared with the family members you choose
Gentle Reminders
Quiet nudges to notice what’s already happening — never pressure to perform
Design to Remember
Our intuitive memories builder lets you create stunning, personalized pages that capture your baby's unique story. With drag-and-drop simplicity, beautiful templates, and endless customization options, every memory becomes a work of art.
Custom Colors
Choose from beautiful color palettes or create your own
Cute Stickers
Hundreds of adorable stickers and decorations
Templates
Pre-designed layouts for quick and beautiful pages
Grid Layouts
Flexible grid system for perfect photo arrangements
First Steps 👣
"Today Emma took her first steps! She was so proud of herself 💕"
From the Journal
Reflections, guides, and stories for noticing what matters — before it becomes a memory
Understanding Baby Milestones: Month by Month Guide
What to expect during the first year, and how to notice the milestones worth keeping.
Creating the Perfect Sleep Routine for Your Newborn
Practical tips and strategies to help your baby — and you — get better sleep from day one.
Starting Solids: A Complete Guide for First-Time Parents
Everything you need to know about introducing solid foods, from timing to recipes.
Safe & Private
Your baby's precious moments deserve the highest level of protection. We take security and privacy seriously.
End-to-End Encryption
Your photos and data are encrypted both in transit and at rest
Private by Default
Your memories are yours alone. No ads, no data selling, ever
Controlled Sharing
Choose exactly who can see your baby's photos and updates
Secure Cloud Storage
Enterprise-grade servers with automatic backups and redundancy
GDPR & COPPA Compliant • SOC 2 Type II Certified • Regular Security Audits